MY Pilates Body

Logo Design & Brand Identity Design

Objective: Create a logo that feels modern, elegant, and empowering, reflecting My Pilates Body’s focus on strength, flexibility, and mindful movement. It needed to be versatile and
stylish, working seamlessly across different platforms.

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Approach: I designed a unique typographic logo that blends bold, structured elements with soft, flowing curves—just like Pilates itself. This balance of strength and grace makes the brand feel both confident and approachable while maintaining a refined, feminine touch.

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Results:The final logo is timeless, memorable, and versatile, ensuring a consistent brand presence across digital and print platforms. Its modern yet elegant style perfectly captures My Pilates Body’s empowering philosophy, making it stand out while staying true to the
brand’s values.