Colorwheel Consulting

Logo Design & Brand Identity Design

Objective: Create a bold and approachable brand identity for Colorwheel Consulting, a new company focused on HR, organizational development, and I/O psychology.

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Approach: I designed a colorful “C” logo using six distinct segments to represent the wide range of consulting services offered. The vibrant palette nods to the company’s name and reflects a people first, well-rounded approach. Paired with clean typography, the branding feels modern, professional, and flexible across all uses.

Results:  The final look gives Colorwheel Consulting a unique presence that’s both polished and personable. The branding has been rolled out across business materials and digital platforms, helping the company make a strong and memorable first impression.