ABOVE THE WINGS
TRAVEL EXPERIENCE
Logo Design & Brand Identity Design
Objective: Above the Wings Travel Experience needed a brand identity that felt as smooth and seamless as the trips they offer. The goal? A bold, memorable logo that captures the essence of luxury travel while making clients feel like they’re soaring above the rest.
Approach: To bring this vision to life, I focused on a clean yet eye- catching design. The typography needed to be strong and confident, showing reliability and trust, while the visuals had to instantly connect with the idea of effortless, high-end travel. I wanted the logo to feel welcoming but also professional—something that stands out in a competitive travel industry.
Results: The final logo features bold typography and a suitcase with wings, symbolizing smooth, elevated travel. Black conveys professionalism, while purple adds a touch of luxury. The vertical “the” creates a dynamic, modern look, making the brand stand out. This design perfectly reflects Above the Wings Travel Experience’s promise of effortless, top-tier travel.
